Email marketing is at its highest peak in recent years, From small business to big name brands use email marketing to increase sales. Email marketing is also used by affiliate marketers around the world to build list and to generate traffic.
Marketing automation is the future; It saves tons of time and we all know time is money. You will find a few popular email marketing services online. In this article, we are sharing top 5 email marketing platforms for 2020. To select the best marketing software you need to watch out for a few things.
Cost: Several email marketing platforms cost a lot. You need an affordable service that suits best for your business.
Managing contacts: You need to be able to control your contacts and to customize it the way you want.
Engaging emails: A good email marketing service will let you create highly engaging emails, providing resourceful information.
Tracking Options: Able to keep tracking your campaigns is a critical part in email marketing. You have to monitor your campaigns to understand your customer behavior. This is where all the money is.
Automation system, Autoresponder: A powerful email automation system is crucial; This is why most people use email marketing.
Inbox rate: If your email doesn’t hit the inbox than there is no business.
Check Top Email Marketing Services
Getresponse allows you to create highly engaging emails with their professional looking email templates. There interface is beginner friendly, so it is not going to consume a lot of time to get used to. They have a fantastic tracking system with some advanced features like One click segment, Email ROI, Metrics Over Time, Per User Information.
Getresponse is one of the best email marketing platforms for small business owners; you can get started as little as $15 per month/1000 list. Getresponse is also popular among affiliate marketing industry.
Getresponse is a beginner friendly software with good knowledge base resources for their users. You can customize
With their basic “Email” package you will get, Autoresponders, Landing pages (Basic) Marketing automation, Workflows ,Tags up to 1 user for $15/month with 1k list, your can increase the list size limit by adding some extra money. This package is targeted for starters.
With their “Pro” package you get, Autoresponders ,Landing pages (Advanced), Webinars 100 attendees, Marketing automation, Workflows, Tags, Scoring, Abandoned cart, Web event, tracking, Automation segmentation, three users, CRM ,Ecommerce for $49/month with 5k list. This package is mainly targeted for small business and ecommerce owners.
They offer a free 30 days trial, Visit this link to know more details about their pricing: Getresponse
ConvertKit is excellent for website owner or bloggers. They have a beginner friendly interface with lots of options. ConvertKit is a bit expensive than Getresponse with the base price starting from $29/month for up to 1k list.
ConvertKit offers you to easily organize your subscribers and tagging them based on their activities. They have simple visual email automation tools.
They offer useful integration tools, Using these tools you can easily connect with a landing page
With their base starting price of $29/m you will get, Visual Automation
Customizable forms, Unlimited Email sends, Industry-leading deliverability, Subscriber tagging , Reporting, INTEGRATIONS and more.. You can create a custom package depending on the size of your list.
Visit this link to know about their pricing and features: ConvertKit
Aweber is used by marketers and business owners for a long time. It provides a similar kind of services comparing to getresponse, but it is a little bit expensive than getresponse.
The user interface is easy to understand so not a problem for starters. Aweber offers services like autoresponders, importing and hosting a list, responsive email designs, good collection of email templates,, integrations, reporting marketing automation, segment options etc..
They provide live support, phone support , email support and a good collection of resources and tutorials.
Aweber has a free 30 trail, and their base price starts from $19/m with 500 lists while getresponse offers less than them for 1k list. You can create a custom package as you need with their “get a quote” option. You can sign up for quarterly, annually, monthly.
With the base price you will get features like Sending Unlimited Emails, Automation, Segmenting, Analysing, 700+ templates, split testing, Tracking, and more useful options…
We prefer getresponse for medium size business owners and professional marketers. Visit this link to know more about their prices and details: Aweber
Constant contact one of the most powerful marketing platform for marketers offering easy to use options. They have a variety of tools you can use to boost your business.
Constant Contact offers a free 30 days trial and base starting price from $20/m with 500 list. You can increase the size of list by creating a custom package. The cost of constant contact is slightly higher than other email marketing platforms.
They are one of the fastest growing email marketing platforms. Their base price package is limited to 1 user and it offers you to send unlimited emails, 500 list/m, List-Building Tools, email templates, autoresponders, responsive email designs, reporting, integrations, marketing automation etc…
Constant contact “EMAIL PLUS” offers you more advanced options like Subject Line A/B Testing, Event Marketing, Surveys & Polls, up to 10 users for $45/m. Visit this link to know more about their price plans.
Mailchimp is the best email marketing platform for small business owners and starters. They have a forever free service with 2k list/m that’s why it is the best for beginners who want to start email marketing but short in budget.
MailChimp is really cheap compared to other big name email marketing services. With their “grow” package you can host unlimited list for $10/m, You will get services like sending Unlimited Emails per Month, autoresponders, responsive email designs, email templates, reporting, integrations and more..
They also provide a a pro package for $199 for advance option s like Comparative Reports, Multivariate Testing, Advanced Segmentation.
Because of their package price and uses we prefer MailChimp for starters and newbies. That doesn’t mean their service is terrible. You get what you pay for. Visit this link to know more about their service.
Choose one email marketing software that goes with your plan and budget. Let’s us know in the comment which one you like most. You can read my more articles here.