Table of Contents

Share this article

Get the latest marketing strategies

All the cutting-edge marketing strategies, digital trends, and business growth strategies you could ever need or want — straight to your inbox!

What Report Shows Which Web Pages Get the Most Traffic and Highest Engagement?

Reading Time: 4 minutes
  • A. Active Users report
  • B. Frequency and Recency report
  • C. Engagement report
  • D. All Pages report

Correct Answer: D. All Pages report

Google Analytics “All Pages Reporting” is a client-side tool that checks a user’s site’s web page data and finds the most viewed pages, Unique Pageviews, Bounce Rates, Exit %, and many other awesome data patterns to evaluate the highest traffic engagement on the content.

What Report Shows Which Web Pages Get the Most Traffic and Highest Engagement?

This report also helps to find out which URLs have been accessed via Google Analytics on all pages. In Google Analytics, you can analyze page behavior and identify whether or not a page is highly active. If Google Analytics reporting has been set correctly and initialized, this feature can be used to find out which URLs have been the most active or check the growth of a specific URL over time.

Why Use Google Analytics All Pages Reporting

There are two standard options for all pages reporting in Google Analytics.

First, you can add a domain filter and pick the keywords relevant to your website (or the website visitors). You can then choose to show your Adwords campaigns, sitemaps, landing pages, etc., on the account pages.

For example, if your website is dog-friendly and you run ads for pet food, you could add a domain filter to show you results for “dogs-only” keywords such as “dog foods” or “pets.”

Once you have configured the domain filter, you can see how ads perform in terms of the “cents per click” they generate.

You can then filter these results based on campaign, country, city, or category. This information is crucial when it comes to ad scheduling. For example, you might want to optimize your ads for the US in your mobile app only.

The second option – use Google Analytics Views.

Most analytics tools have the option of recording two different events on the same account. These two events would be clicks and events.

For example, we can record a click to the tracking URL on the home page (assuming our website is static). From there, Google Analytics will record an event every time a user visits that URL.

Google Analytics will also record a click if the user clicks to a different page, like a landing page or page of a specific campaign.

For example, you could have a click on the mobile app page from the homepage.

The purpose of these two events would be to separate page-based events from ad clicks.

Once you have set up the domain filter and filtered your website on terms relevant to your website, you can start tracking these events. The important part is to make sure that you only record those clicks that occur on the website pages that are displayed.

By doing this, you will get a picture of what is seen when the user clicks to the respective page and how these specific pages are performing.

How to Generate Google Analytics All Pages Reporting

Generating Google Analytics, “All Pages Report” is pretty straightforward. Select the User Data account you want to analyze, select “All Website Data,” which will lead you to the GA Dashboard. The rest of the path goes as Google Analytics > Behavior > Site Content > All Pages Report. Check out the illustration:

Google Analytics View

How Does Google Analytics All Pages Reporting Work?

The data collected by Google Analytics All Pages Reporting will be the same as in the original Google Analytics report and contain the information needed to fix the Google Analytics report. If you run the report you just created and include items that aren’t broken, you can add them as links.

Please note: Some of the parameters extracted from Google Analytics will not have an exact match when used in the report. For example, your last 4 countries’ locations will not match the country values. This is because the location values are counted in the order in which they were entered. This may change in a future release of Google Analytics.

How To Get More Information About This Report?

The information that is included in this report will be summarized. This is how Google Analytics All Pages Reporting summarizes the data: 

The reason why the report is taken into account is specified in the summary section. The summary section can be found at the end of the report in the Summary section.

At the end of the report, there is a section called Summary. This section summarizes the information. This summary can be found by clicking on the Summary button at the top of the report.

These attributes are your key to find the broken items and action items. If you would like more information on using the report, please go to the All Pages Reporting section.

Takeaway

AAny time you have ever gone about ranking a website, you have already taken the time to analyze your content and the pages you are writing about. With Google Analytics, you can now look at these pages with a clear mind and separate the fact from the fiction.

All in all, Google Analytics is very powerful in terms of providing insights into website performance. The challenge is to convert that insight into a proactive, actionable decision-making process for your SEO strategy.

Author Details

Atiqul takes pride in being a digital marketing enthusiast, web programmer, and passionate blogger. He has been in the industry for almost 6+ years. He is also an avid user of all the major marketing tools and likes to review what works and whatnot. He also enjoys writing about the latest SEO updates, technical SEO, and buzzing social media trends. Connect with Atiqul on LinkedIn or Follow his blogs.